Methods ·
The Epirroi Factors
The Epirroi Factors are Michael Joseph's model of what an institution actually requires before it will adopt and defend a decision. It makes those requirements explicit, so work is built to clear a board, a regulator, or a governance process, not merely to impress in a demo.
The problem it solves
Most strategy and AI work is built to be correct. It stalls anyway, because correct is not the same as adopted. Institutions adopt the proposal that meets their real requirements: the evidence a decision needs, the risks it has to answer for, and the governance it must pass. The Epirroi Factors build those requirements into the work from the start, so a sound proposal arrives with a clear path through the institution instead of stalling at the decision point.
What it is, and what it is not
It is a structured, evidence-based reading of what a decision requires: the proof a stakeholder needs to see, the risks they are accountable for, and how the institution's governance actually works. It is grounded in behavioral science rather than intuition, which lets the same discipline apply across very different rooms: a ministry, a board, an investment committee.
It is not a template. The specific factors and how they combine into a recommendation are proprietary. What is public is the principle: work is built to be adopted, deliberately, by designing for how the institution decides.
When to use it
- Before a high-stakes proposal, strategy, or AI initiative goes to the people who must approve it.
- When the right answer keeps failing to get adopted and no one can say why.
- When a decision has to clear several stakeholders who each need something different to say yes.
How it relates to the other methods
The Epirroi Factors are the adoption layer of Strategic Influence Architecture, the part that makes sure a technically sound system is also one the institution will adopt and defend. Paired with Aperture at the front and Crucible at the back, they are why the work holds up where the decision is actually made.